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Adidas' digital strategy: to achieve online revenue of 4 billion euros by 2020, becoming no in the world and China. 1. – adidaslive
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Adidas compares TV to the fax machine, claiming digital is its 'most relevant channel' – Marketing Week
digital advertising: Learning the right lessons from Adidas, Marketing & Advertising News, ET BrandEquity
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The new power of collaboration: How teamwork and insights help Adidas tell stronger stories - Wendrich Digital Marketing Agency
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Importancia de Marketing Digital para los Gerentes de Marketing y ventas: caso Adidas - Marketing Digital, Social Media y Transformación Digital | Juan Carlos Mejía Llano
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